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Alko in brief
Alko's mission is to sell alcohol responsibly and to serve both our customers and Finland’s welfare society as best we can. Our extensive selection brings the whole world to our customers’ fingertips.
Alko is a different kind of store. We are legally required to sell alcoholic beverages in a way that reduces the harmful effects of alcohol. Our role has remained the same since 1932.
Alcohol is not a common commodity but it has implications for health, well-being and the economy. Alcohol monopoly is a proven effective way to reduce health and safety issues and costs associated with alcohol.
We sum up our meaning in two words: Let’s enjoy responsibly. For us, responsibility is the foundation of everything we do and justification for our business and existence. We do not seek to maximise sales or reward anyone based on sales.
We provide our customers with professional and friendly world-class service. Together we build responsible food and drink culture and enable our customers to make more responsible choices. We carry out age limit checks, improve procurement transparency, take care of product safety and implement well-being initiatives.
We treat all our stakeholders fairly, non-discriminatoryly and transparently. We offer our suppliers the platform for the sale of alcoholic beverages in Finland. For consumers this is reflected in a comprehensive range of more than 11,000 products.
We operate financially efficiently, and through us more than one billion euros of taxes and dividends are paid annually to the state.
The National Institute for Health and Welfare (THL) conducts an annual Alcohol Policy Opinion Survey: 68 (62) percent of Finns consider current alcohol policy restrictions appropriate or would like to tighten them.
